Codes & Conventions

The genre we have chosen for our trailer is horror. To make sure we follow the conventions we are going to use a main killer (our clown) a female stereotype for our protagonist, copious amounts of fake blood to add some realism to our short preview and a mixture of both found and normal film.
In our trailer we are going to use quick cuts for a short section in which our protagonist will be fighting the clown, it will last a short six seconds adding suspense which is very popular among other trailers. We will also include rather ominous music to set the tone which will increase into more of a terrifying tune as the trailer progresses. This will excite our audience and follow the conventions of horror movie trailers.
Props we would like to use/include in our trailer are:

• Clown Mask
• Fake Blood
• Murder Weapon
• Red Balloons
• & a Digital Camera

By using all of these key elements our audience should have a clear view of what genre our trailer will be.